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Third Party Tracking Options for Email Campaigns

Enable additional tracking options for campaigns to gain more insight about your subscribers.

Add Video to an Email

Learn how to add a video to your Mailchimp email. Use the Video content block, video merge tag, link an image, or use the Auto-Convert feature.

Add the Forward to a Friend Link

The Forward to a Friend link lets subscribed contacts easily share your campaign. Learn how to add this link using the *|FORWARD|* merge tag.

Add or Edit Your Tax ID Number

Learn how to add a VAT, GST, or other Tax ID to your account and troubleshoot Tax ID validation.

Add Subscribed Contacts to Groups

Groups let you ask subscribed contacts to categorize themselves based on common interests or preferences. You can use group data to help you send targeted campaigns.

Add a Single Subscribed Contact to an Audience

If a contact has given you permission to receive marketing, you can add the contact as subscribed. Learn how to add a single subscribed contact to your audience.

Add or Remove Referral Badge

Learn how to enable, disable, and choose the Referral badge for your email campaigns and signup forms.

Add Post-Sending Actions to Automation Emails

Learn how to use post-sending actions with your automations to organize or target contacts who've received your messages.

Add or Remove Transactional Email

Mailchimp Transactional is a powerful delivery API tool. Use Mailchimp Transactional to send e-commerce notifications and automated transactional email and SMS messages. Learn how to set up Mailchimp Transactional.

Add a Mini Quiz to Your Pop-up Form

This article helps users understand how to add a mini-quiz to a popup form and map their quiz to a group in their audience.

Add a Legal Policy to Your Website or Landing Page

Add a legal policy to your website or landing page to share necessary information with your visitors.

Add Instagram to Your Facebook Page

Add an Instagram Business account to your connected Facebook Page to access Instagram photos in the Mailchimp Content Studio.