How to Write Effective SMS Messages (With Examples)
Learn how to write SMS marketing copy that can convert potential customers to paying customers, and leads to sales.
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How to Write a Press Release
Press releases are essential to public relations for any business. Learn what a press release is used for and get tips for how to write one.
How to Pitch and Write a Guest Post
Small business owners have expertise worth sharing, and writing a guest post for another website is a powerful publicity tool. Learn how to find the right opportunity for you.
How to Write a Communication Plan in 10 Steps
A communication plan can help you effectively communicate with your audience, employees, and stakeholders. Read this guide to learn the basics.
Write a Successful Small Business Plan in 7 Steps
2 Mailchimp Partners on opposite sides of the globe offer their advice.
Best and Worst Times to Post on Instagram: A Brief Guide
What are the worst times of day to post on Instagram? If you’re running an account for your business or personal brand, steer clear of these days and times.
Working in Silos: The Pitfalls of Isolation in Organizations
Explore the perils of working in silos within organizations and uncover how silo mentality tampers collaboration, communication, and overall productivity.
The Best Wireframe Tools to Plan Your Designs
Wireframe tools help designers visualize the layout of the website they are planning. Check out this list of wireframing tools to find the best one for you.
How Chinatown’s Oldest Family-Owned Store Keeps Community at Its Center
Owner Mei Lum honors Wing on Wo’s legacy while working toward a secure, inclusive future for the neighborhood it serves.
How to Write an Effective Winback Email
Want to prevent your loyal customer from leaving? A winback email may convince them to stay. Learn how to write an effective winback email here.
Why Should You Support Small Business?
Everyone says to "shop local, shop small," but why? Learn about the incredible benefits of supporting small businesses in your local community.
Why You Need Customer Reviews (and the Best Ways to Get Them)
Customer reviews give businesses the chance to see what’s working, get discovered by new customers, and sell more stuff. Here’s how to collect them.