How to Measure the Impact of Public Relations Campaigns
How do you determine if your PR campaign was successful? In this guide, you'll learn how to analyze your results and find out what’s working.
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Email Blacklisting: How Your Business Can Avoid It
An email blacklist is a list of IP addresses associated with spam. Read on to learn more about email blacklists and how you can avoid them.
How the Museum of Contemporary Art Denver Boosted Their Email Performance
MCA Denver uses Mailchimp’s premium email templates and integrations to simplify their marketing.
Integrate QuickBooks with Mailchimp to Maximize Sales Potential
5 ways customer insights, segmentation, and automation help you power your marketing and grow your business.
How to Use Maslow’s Pyramid in Your Business Model
Maslow's theory evaluates the needs that all human beings have and ranks them into categories. Learn how these needs apply to a business framework.
COVID-19 Update: Marketing trends as brick and mortar businesses start to reopen
Industry insights and trends as small businesses pivot.
Marketing to Gen Z vs. Millennials: Key Traits & Differences
Millennials and gen z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to curate marketing messages to target both generations.
How to Prioritize Your Marketing Tasks for the Greatest Impact
Accomplish more of what matters for your business each day with the Eisenhower Matrix.
How to Choose Your Marketing Tech Stack
Maximize your marketing potential with the perfect tech stack. Expert advice to optimize your marketing tech toolkit.
Design an Effective Marketing Team Structure
Learn how to design an effective marketing team structure and unlock strategies for collaboration and efficiency.
Marketing Talk 101
Never feel mystified in a marketing meeting again. We'll decode some commonly used terms, such as brief, funnel, and scope.
How To Create Campaigns that Resonate
Boost engagement with personalization and marketing segmentation.