What Is a Heat Map In Business?
A heat map is a data visualization tool that shows how customers are interacting with content. Learn more about heat maps and how they work.
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From Free to Profitable: Tips for Implementing a Freemium Model
Read this guide to learn how to use freemium business models to attract and convert more customers.
What is a Composite Photo and How to Create One
Composites are also used everywhere today–but why? Understand the pros and cons of composite photos and learn how to create one yourself.
What is a CMS? A Guide to Content Management Systems
Discover what a CMS is and how it can simplify content management. This guide covers the features, benefits, and popular examples of content management systems to help you make an informed decision.
What Is a Case Study and Why You Should Use Them
What is a case study? This guide covers the case study definition, case study examples, and how to write one.
What Is a Cap Table—And How Can It Help You Attract Investors?
What is a cap table? Learn about this essential tool that tells your startup’s financial story and discover how it can open doors to funding opportunities.
What Is a Business Proposal?
Read on to learn what a business proposal is, how to write one, and best practices that can help your organization stand out from the competition.
What Is a Business Plan?
A business plan is key to running your small business. See what to include in a plan, who it can help, & when to make or update one.
Blogging 101: What Is a Blog and Why You Need One
What is a blog and why are there millions of them? Find out how your business can leverage the power of blog content.
How to Use BCC and CC in Emails
Discover what the BCC field does, how it differs from CC emails, and how you can use it in your email marketing campaigns.
What are Battle Cards and How to Utilize Them
Discover what battle cards are and how to leverage them effectively in your sales strategy. Optimize your approach and gain a competitive edge.
PS: Meaning and How to Use It
What does P.S. mean and how should you use it in letters and emails? Find out now.