What is a Meta Description? Examples and Tips
Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.
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Materialized Views: Definition, Benefits & Uses
Learn what a materialized view is and how you can leverage it to help your team handle large amounts of data. Find out how to create materialized views.
What is a Mailchimp Partner?
Our partners are certified marketing aces. Learn who they are and how they can help your business grow.
Exploring Likert Scales for Actionable Customer Insights
Discover how Likert scales can unlock actionable customer insights and guide strategic decisions.
What Is A Lead Magnet And How To Create One
Learn what a lead magnet is and the steps to create one. Explore different lead magnet ideas and examples to find the one that fits your business.
What Is a Heat Map In Business?
A heat map is a data visualization tool that shows how customers are interacting with content. Learn more about heat maps and how they work.
From Free to Profitable: Tips for Implementing a Freemium Model
Read this guide to learn how to use freemium business models to attract and convert more customers.
What is a Composite Photo and How to Create One
Composites are also used everywhere today–but why? Understand the pros and cons of composite photos and learn how to create one yourself.
What is a CMS? A Guide to Content Management Systems
Discover what a CMS is and how it can simplify content management. This guide covers the features, benefits, and popular examples of content management systems to help you make an informed decision.
What Is a Case Study and Why You Should Use Them
Case studies can provide more insights into your business while helping you conduct further research with robust qualitative data analysis to learn more.
What Is a Business Proposal?
Read on to learn what a business proposal is, how to write one, and best practices that can help your organization stand out from the competition.
What Is a Business Plan?
A business plan is key to running your small business. See what to include in a plan, who it can help, & when to make or update one.